{"id":3581,"date":"2015-11-05T08:29:26","date_gmt":"2015-11-05T08:29:26","guid":{"rendered":"http:\/\/mind.prismsrl.it\/?page_id=3581"},"modified":"2017-05-12T13:06:38","modified_gmt":"2017-05-12T13:06:38","slug":"the-project","status":"publish","type":"page","link":"https:\/\/mind.prismsrl.it\/the-project\/","title":{"rendered":"The Project"},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">The <span style=\"color: #32a6a0;\"><strong>M.IN.D &#8211; Marketing, Internationalization &amp; Development<\/strong><\/span> project aims to:<\/p>\n<ul>\n<li style=\"text-align: justify;\"><strong>create a stable, European network<\/strong> between institutional, economic and training actors to analyse,<br \/>\ndesign, test, validate and disseminate a European framework to qualify an \u00abInternational Marketing Manager\u00bb vocational profile. The profile defined with the contribution of the partnership, will be articulated in competences, named and describing knowledge and capacities\/abilities and will indicate the relative EQF of the result expected and contain indicators to identify possession\/exercise of a set of distinctive skills to:<br \/>\na) support SMEs in internationalisation processes<br \/>\nb) analyse the internal and external resources of the enterprise to identify market opportunities and relative strategies to adopt<br \/>\nc) define international marketing strategies<br \/>\nd) guiding SMEs in defining export plans<\/li>\n<li style=\"text-align: justify;\"><strong>validate and diffuse training standards and the didactic framework developed in the MIND project<\/strong><\/li>\n<li style=\"text-align: justify;\"><strong>increase digital integration in learning<\/strong>, favouring access to a plurality of open educational resources to<br \/>\naccess via the Open Educational Resources (OER) created with visual thinking techniques with the help of 2D\/3D animations and games.<\/li>\n<\/ul>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1446713292692{padding-right: 60px !important;padding-left: 60px !important;}&#8221;][vc_single_image image=&#8221;3584&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;left-to-right&#8221;][vc_icon icon_fontawesome=&#8221;fa fa-file-pdf-o&#8221; color=&#8221;custom&#8221; size=&#8221;lg&#8221; align=&#8221;center&#8221; custom_color=&#8221;#67b6b8&#8243; link=&#8221;url:http%3A%2F%2Fmind.prismsrl.it%2Fwp-content%2Fuploads%2F2017%2F05%2Fbrochure_EN.pdf||target:%20_blank&#8221; css=&#8221;.vc_custom_1494587773339{margin-bottom: 14px !important;padding-bottom: 14px !important;}&#8221;][vc_column_text]<\/p>\n<h3 style=\"text-align: center; padding: 0; margin: 0; line-height: 0px;\"><span style=\"color: #59b4b6;\"><a style=\"color: #59b4b6; padding: 0; margin: 0; line-height: 0px;\" href=\"http:\/\/mind.prismsrl.it\/wp-content\/uploads\/2017\/05\/brochure_EN.pdf\" target=\"_blank\">DOWNLOAD THE BROCHURE<\/a><\/span><\/h3>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row&#8221; parallax=&#8221;content-moving&#8221; parallax_image=&#8221;3606&#8243; css=&#8221;.vc_custom_1446717768899{background-color: #72bebf !important;}&#8221;][vc_column][vc_empty_space height=&#8221;40px&#8221;][vc_column_text]<\/p>\n<h2 style=\"text-align: center; font-size: 45px;\"><span style=\"color: #b4e8e9;\">EXPECTED<\/span> <span style=\"color: #398f90;\">RESULTS<\/span><\/h2>\n<p>[\/vc_column_text][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #ffffff;\">The expected results of the project are:<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<ol style=\"color: #ffffff;\">\n<li style=\"text-align: justify;\">the constitution of a stable, multi-actor<br \/>\ntransnational network<\/li>\n<li style=\"text-align: justify;\">undertaking of a cognitive analysis on a sample of SMEs that belong to the agro-food sector, with particular reference to SMEs interested in international development of the business, expression of the partner economic systems, focusing on human, financial and technical resources<\/li>\n<li style=\"text-align: justify;\">creation, via network socialisation spaces, of opportunities for networking, to aggregate ideas, experience, skills in the common design of a set of skills in the field of business internationalisation<\/li>\n<li style=\"text-align: justify;\">creation of the \u201cMAR.CO Marketing Competencies\u201d learning environment adopting training solutions in line with the evolution of technologies and multimedia languages, not confined to places and set times, leading to forms of social\/collaborative learning.<\/li>\n<\/ol>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text]<\/p>\n<ol style=\"color: #fff;\" start=\"5\">\n<li>involvement of a group of 100 people (30IT, 30ES, 15GR, 15TK, 10FR) in the testing of the \u201cMARK.UP- Marketing Upskilling\u201d multimedia product, structured in OER to develop the set of distinctive skills of an organisational\/management, commercial, relational and marketing nature, functional to define a correct and sustainable strategic plan for the international projection of small and medium enterprises<\/li>\n<li>creation of MIND STORY, a cross-media digital book to narrate the behind the scenes, the highlights, the stories, the people and participants\u2019 experience<\/li>\n<li>identification of opportunities foreseen by regional, national and community calls, to implement and transfer the project results to new contexts\/territories.<\/li>\n<\/ol>\n<p>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=&#8221;40px&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_column_text] The M.IN.D &#8211; Marketing, Internationalization &amp; Development project aims to: create a stable, European network between institutional, economic and training actors to analyse, design, test, validate and disseminate a European framework to qualify an \u00abInternational Marketing Manager\u00bb vocational profile. The profile defined with the contribution of the partnership, will be articulated in competences, [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Project - MIND<\/title>\n<meta name=\"description\" content=\"Il progetto MIND - Marketing, Internationalization &amp; Development intende costituire un network europeo stabile, validare e diffondere lo standard formativo e il framework didattico, accrescere l\u2019integrazione digitale nell\u2019apprendimento\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/mind.prismsrl.it\/the-project\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Project - MIND\" \/>\n<meta property=\"og:description\" content=\"Il progetto MIND - Marketing, Internationalization &amp; 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